The Five Signs You Need a Go-To-Market Diagnostic
Top or Bottom Line Miss
You just missed a quarter driven by go-to-market execution issues in sales or marketing. A go-to-market diagnostic can help resolve this.
Opaque Go-To-Market Operations
The CEO and CFO can’t see the revenue generation process from awareness to lead to opportunity to deal. Mystery surrounds how revenue is generated.
Management Team Friction
Worse than the usual CRO/CMO friction, the CFO isn’t happy, the engineering leader is weighing in, and the CEO is having trouble keeping the peace.
Lack of Board Confidence
Missed quarters, opaque operations, whispering the management team starts to erode board confidence in the plan. A go-to-market diagnostic can help.
At some point without a solution, CxO turnover is next but is unlikely to solve the problem. Do a go-to-market diagnostic to avert turnover.
Resolve Go-To-Market Issues with a Trusted Diagnostic
Resolve Go-To-Market issues with the StoryMetrix Go-To-Market Diagnostic. Built from experience working with the portfolio companies of leading PE and VC backed SaaS companies, the diagnostic is inclusive, management team driven, quick, yet detailed. Our white board, collaborative approach results in a roadmap for the team to follow to improve GTM execution.