StoryMetrix

Go-To-Market Diagnostics for SaaS Companies

The Five Signs You Need a Go-To-Market Diagnostic

Top or Bottom Line Miss

You just missed a quarter driven by go-to-market execution issues in sales or marketing. A go-to-market diagnostic can help resolve this.

Opaque GTM operations requires a go-to-market diagnostic.

Opaque Go-To-Market Operations

The CEO and CFO can’t see the revenue generation process from awareness to lead to opportunity to deal. Mystery surrounds how revenue is generated.

Management Team Friction

Worse than the usual CRO/CMO friction, the CFO isn’t happy, the engineering leader is weighing in, and the CEO is having trouble keeping the peace.

Lack of Board Confidence

Missed quarters, opaque operations, whispering the management team starts to erode board confidence in the plan. A go-to-market diagnostic can help.

Forced Turnover

At some point without a solution, CxO turnover is next but is unlikely to solve the problem. Do a go-to-market diagnostic to avert turnover.

Resolve Go-To-Market Issues with a Trusted Diagnostic

Resolve Go-To-Market issues with the StoryMetrix Go-To-Market Diagnostic. Built from experience working with the portfolio companies of leading PE and VC backed SaaS companies, the diagnostic is inclusive, management team driven, quick, yet detailed. Our white board, collaborative approach results in a roadmap for the team to follow to improve GTM execution.